Nous utilisons des cookies pour, entre autres, offrir un support de chat en direct et afficher du contenu qui peut vous intéresser. Si vous êtes satisfait de l’utilisation des cookies par markets.com, cliquez sur Accepter.
Les CFD sont des instruments complexes et sont accompagnés d’un risque élevé de pertes financières rapides en raison de l’effet de levier. 76,3 % des comptes d’investisseurs particuliers perdent de l’argent en tradant des CFD avec ce fournisseur. Vous devez déterminer si vous comprenez comment fonctionnent les CFD et si vous pouvez vous permettre de courir le risque élevé de perdre votre argent.
Exclusive content deal with TikTok drives Peloton share price rally
Fitness equipment manufacturer Peloton Interactive is set to bring its workout content to the short-form video platform TikTok in an exclusive deal, as announced by the companies on Thursday.
The partnership emerges as Peloton, experiencing a 6% gain in premarket trading, shifts its focus from hardware to becoming a software-focused company, leveraging its exclusive content to propel subscriber growth.
The demand for Peloton's connected home fitness equipment has dwindled after a surge during the Covid-19 pandemic, exacerbated by costly bike recalls, delaying a return to positive cash flow until fiscal 2023.
Choisissez vos points de mouvement
Calculez vos pertes et profits hypothétiques (coût et frais agrégés) si vous aviez ouvert un trade aujourd’hui..
Marchés
ETF
ETF
Crypto
Actions
Devise
Obligations
Matières premières
Index
Instrument
Porsche
Procter & Gamble
Roku Inc
Deere
Quanta Services
Yandex
UniCredit
Rolls-Royce
Inditex
Deliveroo Holdings
Goldman Sachs
Coca-Cola Co (NYSE)
Infosys
Toro
ChargePoint Holdings Inc
Comcast
Chipotle
Campari
The Cheesecake Factory
Virgin Galactic
LVMH
Eni
Medtronic
ProSiebenSat.1
Qualcomm
BioNTech
SIG
Meta (Formerly Facebook)
Philip Morris
Visa
Schlumberger
SMCI
Plug Power
Nike
ADT
3D Systems
Nikola Corporation
Pinterest Inc
Bristol Myers
Jumia Technologies
Broadcom
Upstart Holdings Inc
Salesforce.com
Amazon.com
Cinemark
Moderna Inc
AMC Entertainment Holdings
Air France-KLM
Glencore plc
Starbucks
Uber
Golar LNG
Pfizer
Palantir Technologies Inc
CrowdStrike Holdings
Mastercard
Blackrock
Vir Biotechnology
Toyota
Kuaishou
MerckCo USA
Cisco Systems
Porsche AG
II-VI
Evraz
JD.com
Snap
JP Morgan
Lululemon
UPS
AIA
Deutsche Bank
Airbus Group SE
Zoom Video Communications
XPeng Inc
Trade Desk
AbbVie
Sartorius AG
Mondelez
Hammerson
CNOOC
Snowflake
Thermo Fisher
CCB (Asia)
Kraft Heinz
Unilever
China Life
eBay
Linde PLC
GameStop
Infinera
UnitedHealth
ASOS
SAP
Barclays
Christian Dior
Wish.com Inc
AstraZeneca
FirstRand
SONY
CAT
Applied Materials
BlackBerry
ALIBABA HK
British American Tobacco
AT&T
Siemens
Diageo
Palo Alto Networks
Vipshop
Amgen
Prosus N.V.
ASML
Airbnb Inc
Lithium Americas Corp
JnJ
Wal-Mart Stores
Nasdaq
Exxon Mobil
McDonald's
Shopify
Hermes
Iberdrola
Peloton Interactive Inc.
Ozon
Apple
Volkswagen
Marriott
Sea
Micron
Conoco Phillips
Morgan Stanley
Ford
Upwork Inc.
Nel ASA
Bank of America
Accenture
Santander
Abbott
Trump Media & Technology Group
Royal Bank Canada
UiPath Inc
Spotify
Fedex
LUCID
Anglo American
Allianz
Dave & Buster's
Shell plc (LSE)
Xiaomi
Adidas
Skillz Inc
HDFC Bank
Cellnex
Freeport McMoRan
Wells Fargo
PepsiCo
Berkshire Hathaway
Lockheed Martin
Coinbase Inc
HSBC
Target
Netflix
Vonovia
PayPal
DISNEY
Invesco Mortgage
Blackstone
Boeing Co
Lumentum Holdings
Canopy Growth
Beyond Meat
Block
Qorvo
Delivery Hero SE
Teladoc
Unity Software
PG&E
Microsoft
Gilead
Li Auto
Chevron
Naspers
BP
MercadoLibre.com
Alibaba
New Oriental
CarMax
Lemonade
Citigroup
Two Harbors Investment aration
Taiwan Semi
Total
Bayer
Marston's
Twilio
Home Depot
Oracle
Gen Digital Inc
Baidu
ZIM Integrated Shipping Services Ltd
T-Mobile
Norwegian Cruise Line
ON Semiconductor
American Express
Macy's
Vodafone
L'Oreal
Tesla
Robinhood
Nio
Lloyds
Aptiv PLC
Novavax
Norwegian Air Shuttle
American Airlines
TUI
Annaly Capital
RTX Corp
NVIDIA
Adobe
General Motors
PETROCHINA
Aurora Cannabis Inc
Barrick Gold
Fuelcell
General Electric
Anheuser-Busch Inbev
Continental
Eli Lilly
F5 Networks
Etsy
Hubspot
easyJet
Telecom Italia
Ceconomy
Rio Tinto
AMD
Cameco
Arista
Tencent
British American Tobacco
DeltaAir
Verizon
Airbus
Lufthansa
Teleperformance
GSX Techedu
Rivian Automotive
Wayfair
IBM
Bilibili Inc
HSBC HK
Occidental
Lyft
IAG
Costco
Tilray
Fresnillo
Intel
ROBLOX Corp
BASF
Workday Inc
GoPro
DoorDash
Electrolux
GoHealth
Alphabet (Google)
Type de compte
Direction
Quantité
Le montant doit être égal ou supérieur à
Le montant doit être inférieur à
Le montant doit être un multiple de l'augmentation minimum de lots
La performance passée n'est pas un indicateur fiable des résultats futurs.
Toutes les positions sur des instruments libellés dans une devise différente de la devise de votre compte seront également soumises à des frais de conversion à la sortie de la position.
Peloton rebranding: Company shifting to software-based model as demand for bikes falls
To enhance accessibility, the New York-based company is rebranding itself, introducing new plans enabling subscribers to engage in workouts with or without equipment.
Peloton will create a dedicated hub on TikTok, labeled #TikTokFitness Powered by Peloton, marking its first external partnership beyond its owned channels. The hub will feature live Peloton classes, content from Peloton's instructors, celebrity collaborations, and more, the companies said on Thursday.
Oli Snoddy, Peloton’s vice president of consumer marketing, expanded on the deal in a recent interview with CNBC:
“On the one hand, there’s a longer-term goal around changing perceptions around who Peloton is for to multiple different types of audiences and I think one of the real strengths of TikTok … is that it increasingly reaches everyone, including the younger audience”.
In the short term, the deal will seek to build on what Peloton says has been a successful relaunch by boosting metrics such as app downloads and conversions, Snoddy said, adding:
“We know that when people experience Peloton, they really get it, they fall in love. This is really about taking the instructors and the content we have and kind of dimensionalizing it to a broader audience on TikTok.“
Peloton financials: Fitness firm yet to turn a profit from its existing member base
In the quarter ending September 30, Peloton lost 30,000 members, while revenue declined to $595.5 million — a drop from the $757.9 million reported three years earlier during the peak of the pandemic.
Peloton CEO Barry McCarthy, who assumed his role in February 2022, succeeding co-founder John Foley, has been working to streamline the business for sustainable growth and profitability. His focus has been on increasing Peloton's subscriber count and creating new avenues for accessing Peloton equipment, including a rental service and refurbished options.
Despite early signs of progress from these initiatives, Peloton has yet to turn a profit from its existing member base, which makes partnerships with companies like TikTok and athletic apparel retailer Lululemon crucial for Peloton's long-term success.
In November last year, the company projected revenue below estimates for the crucial holiday quarter and reported a larger-than-expected quarterly loss.
Peloton shares, which trade on the Nasdaq exchange under the ticker PTON, were up over 6% in premarket trading on Friday at $6.50. The stock has fallen by over 30% over the past year, despite showing growth of 20% over the last three months.
Peloton share price forecast: Analysts maintain consensus Hold rating
According to 17 analysts surveyed by TipRanks that offered 12-month Peloton share price targets, the consensus forecast for PTON stock last stood at $7.28 — a potential 20.39% upside from its current price as of January 5, 2024.
The highest listed Peloton share price forecast on the platform was $20.00, while the lowest was listed at $4.00. Of the 17 analysts surveyed, 4 rated PTON stock a Buy, 12 rated it a Hold, while one analyst maintained a Sell rating.
When considering shares for trading and price predictions, remember that trading CFDs involves a significant degree of risk and could result in capital loss.
Past performance is not indicative of any future results. This information is provided for informative purposes only and should not be construed to be investment advice.
FR
